Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 3227 in cutting-edge medical technologies. In another first for the conference, AdvaMed 2015 hosted the MedTech Innovator finals, with four early-stage company finalists presenting their products, vying for over $300,000 in prizes, and a winner – MobileODT – selected by live audience vote. Of particular interest was AdvaMed 2015’s stellar line-up of distinguished plenary speakers, who shared their unique insights on diverse leadership and business challenges, including General Stanley McChrystal (retired), Michael Eisner, former head of the Walt Disney Company, and Eric Topol, renowned physician and author. The conference also featured an interactive “Town Hall” forum with FDA Center for Devices and Radiological Health Director Jeffrey Shuren and other senior device center leaders, focused on the future direction of the agency and medtech innovation, while CMS’s Tamara Syrek Jensen, director of the Medicare agency’s Coverage and Analysis Group, discussed the evolving reimbursement landscape with conference attendees. One of the most engaging and moving events of AdvaMed 2015, however, was the recognition of one of the industry’s true pioneers – renowned cardiovascular surgeon, balloon catheter inventor and entrepreneur Thomas J. Fogarty – with the third annual AdvaMed Lifetime Achievement Award. Eric Topol, renowned physician, author, and director of the Scripps Translational Science Institute, speaks at a plenary lunch on “The Future of Health Care.” Renowned cardiovascular surgeon, balloon catheter inventor and entrepreneur Thomas J. Fogarty (center) receives AdvaMed’s third annual Lifetime Achievement Award, alongside AdvaMed 2015 Co-Chair Michael Mussallem, chairman and CEO of Edwards Lifesciences (at right), and Barry Liden, vice president of government affairs at Edwards Lifesciences (at left). Ariel Beery, CEO and cofounder of MobileODT (at right), accepts the MedTech Innovator grand prize from Paul Grand, managing director at RCT Ventures and producer and emcee of the awards.